When we thought about who the our audience of our film was going to be we had to think about how the age rating of our film would be a 15 due to violence and gore. It was therefore not suitable for younger audiences, and meant that the big market of young audiences was out of the question. As our protagonist is British-Asian, this would widen the audience reach among other ethnicities such as British-Asian.
Here is a table showing our Primary and Secondary audiences and reasons why we chose them:
Primary Audience profile picture
Secondary Audience profile picture
Screenshot from Call of duty Zombies game
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